The Program

Introduction

By joining The Co-Action Project, you could be launching your new venture in just 8 weeks! The class structure allows you to learn step by step how to confidently start a successful new business that affords you a meaningful and prosperous life.

Is investing 2-3 hours per week for 8 weeks to start your new venture worth it?

If we show you how to successfully take your idea from mind to market and identify ways you can make more money every day into the future for your business, can you afford not to do this?

The real question you should be asking is, what is it costing me to not do this program?

This program gives you not only the knowledge to launch your business and achieve your goals but also the support and processes that you need to gain the lifestyle you deserve. This program is designed to help keep you accountable to your own goals and like any successful entrepreneur, you need to be willing to put in the hours.

We are here to help you succeed – but we can’t do it for you. You will have to do the work in order to reap the rewards. We don’t succeed, unless you succeed.

By following The Co-Action Project framework, your journey to a successful new venture will be easier and faster as it models the journeys of proven entrepreneurs who have successfully done it before. Instead of wasting your limited time and hard-earned money trying to navigate the journey on your own, simply invest in The Co-Action Project and let us help you launch  with confidence.

idea module

Learning Outcomes

Understand how to best Define your Market

Develop crystal clear clarity about your value proposition

Build a common language that can be used now and in the future

Identify the potential areas of risk in commercialisation

Assess your new opportunity or venture for viability and sustainability

Refine your customer avatar and buyers profiles

Discover the 6 different types of products that you can create from your one idea.

Learn the legal basics that you need to know supporting structure, equity and intellectual property

Learn how you can finance, market and manage your new venture or opportunity

Learning Activities

Learning activities in this course will include:

Attendance at weekly online sessions which cover course content through instruction and Lunch & Learn webinars featuring experts or thought leaders. These can be attended live or through access to recordings

Independent completion of the weekly workbook and readings

Interaction with peers in the forum

Resources

Computer with internet access.

Get hands-on help from experienced mentors and professionals while you build and launch your new business.

The Co-Action Project Program Calendar

Pre-work

Starts

July

Topic

The Why, The Idea & Co-llab
Understanding Experiements

Live Session

TBC

Lunch & Learn

TBC
Week 1

Starts

2nd August

Topic

MVP
Design Experiments – Products and Prototypes

Live Session

TBC

Lunch & Learn

TBC
Week 2

Starts

9th August

Topic

Run Experiments – Hands on Action Week

Live Session

TBC

Lunch & Learn

TBC
Week 3

Starts

16th August

Topic

Learn from Experiments – Assess, Debrief and Adapt

Live Session

TBC

Lunch & Learn

TBC
Week 4

Starts

23rd August

Topic

Launch
Setting up for Success – Legals and Equity

Live Session

TBC

Lunch & Learn

TBC
Week 5

Starts

30th August

Topic

Building a Team

Live Session

TBC

Lunch & Learn

TBC
Week 6

Starts

6th September

Topic

Building a Brand and Understanding your Customer Avatar

Live Session

TBC

Lunch & Learn

TBC
Week 7

Starts

13 September

Topic

Ready, Set, Go (To Market)

Live Session

TBC

Lunch & Learn

TBC
Week 8

Starts

20th September

Topic

Getting funded

Live Session

TBC

Lunch & Learn

TBC

Student Rights and Responsibilities

The sixty:forty Code of Conduct

  • I will be a positive force in the group.
  • I agree to maintain in strict confidence any business information, ideas, methods, competitive information that may be discussed during any of the sessions (live, in person or pre-recorded).
  • I will remain current with my sixty:forty membership dues. I understand I am making a commitment to this 8-week program.

Copyright

The course material for this unit is provided to you for your own research and study only. It is subject to copyright. It is a copyright infringement to make this material available on third party websites.

Privacy

As part of these learning activities or class participation, your image or voice may be recorded or transmitted by equipment and systems operated by sixty:forty. Transmission may be to others both in Australia and overseas.

Your image or voice may also be recorded by students on personal equipment for individual or group study purposes. Such recordings may not be reproduced or uploaded to a publicly accessible web environment. If you wish to make such recordings for study purposes as a courtesy, you should always seek the permission of those who are impacted by the recording.

Recording of classes or course materials may not be exchanged or distributed for commercial purposes, for compensation, or for any other purpose other than personal study for the enrolled students in this course.